Dynamic PinP Ad Insertion

New advertising opportunities for video streaming

Picture-in-picture and L-shaped ads open up new advertising opportunities in video streaming. By reducing the friction viewers feel when watching ads, they make ad insertion more effective.

Solving the Problems of Traditional Video Ads

Maximize the value of your video content as an advertising medium

In live sports streaming, the moments of peak excitement — a goal, a game-changing play — are when concurrent viewership is highest and the media value of the stream is at its maximum. Yet traditional video ads could only be inserted when play was stopped, such as during soccer halftime or between baseball innings.
STREAKS Dynamic PinP Ad Insertion solves this problem. Because ads are inserted via SSAI, they cannot be blocked by ad blockers. And since viewers never have to stop watching the main content, drop-off caused by ad insertion is reduced.

Picture-in-Picture Ads

Insert ads in picture-in-picture format while the main content keeps playing. Viewers respond more favorably to picture-in-picture ads than to traditional pre-roll or mid-roll ads that interrupt playback. This also reduces viewer drop-off at ad breaks, further increasing the value of your video content.

L-Shaped Ads

Insert ads in an L-shaped format while the main content keeps playing. Ad opportunities in sports are extremely limited — STREAKS L-shaped ads create new advertising opportunities and increase your chances to monetize. Because L-shaped ads never interrupt viewing, they reduce viewer friction and make the ad message easier to accept.

Getting Started with Dynamic PinP Ad Insertion

Advanced ad insertion with simple operations

1

Configure Dynamic PinP Ad Insertion

Create a Dynamic PinP Ad Insertion configuration in STREAKS, setting the ad server, background, and other options.
2

Prepare Your Live Stream

Create and start a STREAKS live channel with the Dynamic PinP Ad Insertion configuration you created.
3

Stream Your Video

Embed the player in your website or app and start streaming.
4

Insert Ads

Embed ad break information as SCTE-35 signals in your live input (RTP, SRT, Zixi, etc.), or insert SCTE-35 ad break markers from STREAKS, and the STREAKS SSAI engine performs Dynamic PinP Ad Insertion.

An interface that fits the way you work

Everything can be controlled not only from the GUI but also through a simple API. Whether from the GUI or the API, you can start a live stream with Dynamic PinP Ad Insertion securely and easily — and the powerful STREAKS engine carries your content into the future.

Talk to an Expert

Our experienced team is here to help.
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Handling of Personal Information

PLAY, inc. (the "Company") handles the personal information you provide through this form as described below. Please review the following and give your consent if you agree.

1. Name of the organization
Organization name: PLAY, inc.

2. Personal information protection manager (title, department, and contact)
Personal information protection manager: Manager, General Affairs & Information Systems Group, Corporate Management Division
Department: General Affairs & Information Systems Group, Corporate Management Division
Contact: Shibuya Solasta 15F, 1-21-1 Dogenzaka, Shibuya-ku, Tokyo 150-0043, Japan
Email: privacy@play.jp

3. Purposes of use of personal information
- To respond to your inquiry
- To provide information about our services and send materials
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The Company will not provide the personal data you provide to any third party, except with your consent or as permitted by laws and regulations.

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The Company outsources part of its operations to external contractors in order to provide better services to customers, and may entrust personal information to such contractors. In such cases, the Company selects contractors that are recognized as handling personal information appropriately, and requires them, through contracts or other means, to properly manage and keep personal information confidential and to take the measures necessary to prevent leaks of your personal information. The data you provide will be stored in a cloud service operated by such a contractor.

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You may contact the Company's inquiry desk regarding requests concerning your retained personal data and records of provision to third parties (notification of the purpose of use, disclosure, correction, addition, or deletion of content, suspension of use, erasure, suspension of provision to third parties, or disclosure of records of provision to third parties). Upon verifying your identity, the Company will respond within a reasonable period of time.
The Company's contact point for personal information is as follows.

Shibuya Solasta 15F, 1-21-1 Dogenzaka, Shibuya-ku, Tokyo 150-0043, Japan
PLAY, inc. Personal Information Inquiry Desk (Complaints and Consultation Desk)
Email: privacy@play.jp

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Providing your personal information to the Company is voluntary. However, please note that if you do not provide the information necessary for the intended services, we may not be able to respond to your inquiry or provide the services you request.

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